The Need for (Web Page) Speed Pt.3

load time, speed, web page, SEO, Google, ranking, search engine optimization, cacheSpeed Up Your Web Pages

In our series about how to speed up your web pages for better customer satisfaction and better rankings, we have some pointers regarding JavaScript.

JavaScript – ‘Below the Fold’ – “Below the fold” is an old newspaper term for when a paper is folded, you only see the top half. In this case, by moving your (blocking, or speed reducing) JavaScripts to lower on the page, the page can render, THEN activate the JavaScript.


JavaScript – Make it Asynchronous – By labeling your JavaScript links asynchronous, they go to and from the server faster, increasing the speed of your page. JavaScript files are not reliably cached by browsers so they have to be loaded every time.


JavaScript – Use Server Side Includes to make JS inline but… remotely. By using SSI to insert code into your pages, you have the flexibility of editing one remote file to make changes on all pages, and the speed of using inline scripts on your pages, reducing the number of HTTP requests back and forth. This can also be done with CSS files.


Remove Unnecessary Plugins Plug-ins in a blog can be the as much as 86% of your website load time. This blog has reduced its plug-ins so that they only account for 48% of their load time. Still a lot. But they add a great deal of functionality.



Our Marketing Group, SEO, email marketing, PPC strategiesIf you need help reducing the load times of your page for both your prospective customers viewing the site and to help get better rankings from Google, please contact Metheney Consulting or Our Marketing Group at or email us at .