SEO vs. PPC

SEO vs. PPC “Do I need to spend money on Pay-Per-Click? Can I just optimize my web site?“ The answer is: if you are doing well in a given set of keywords in the SEO organic rankings, you don’t need to bid on those keywords in the Pay-Per-Click advertising. Save the money. In this article, […]

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LinkedIn Success p.1

LinkedIn Success LinkedIn, at first glance, seems to be all about getting a new job. It can be much more than that. Used properly, Linked In can be a great marketing tool for your business. Usages: Marketing for New Business Getting information on prospects Using connections for introductions to prospects Resume posting and employment searching […]

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Metheney Consulting & Our Marketing Group

Full service, retainer-based online marketing agency! Back in 2010, a large number of clients we spoke with were not getting the results they wanted from their websites. When we asked how they were marketing the sites, they replied: “We aren’t.” I blame Kevin Costner. That movie line, “if you build it, they will come” is […]

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We’ve Moved!

After 10 years at our Ballantyne location, we have moved our mailing address to… another Ballantyne location. I know. But it’s all a part of The Master Plan. And as soon as I figure out what that is, I’ll let you know. The new mailing address is: Metheney Consulting, Inc. or Our Marketing Group 15311 […]

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Social Media: Slow But Necessary

Sluggish Social Media In olden times (you know, the 90’s), in order to be in business, you had to have business cards. Still, do. Then in the early 2000’s, you had to have a web site to be competitive. Still do. Now you HAVE to be involved in Social Media. But be warned: building a […]

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